Do You Know If Milk Is an Acid or a Base

Its easy to get confused about whether milk is an acid or a base, especially when you consider that some people drink milk or take calcium to treat an acidic stomach. Actually, milk has a pH of around 6.5 to 6.7, which makes it slightly acidic. Some sources cite milk as being neutral since it is so close to the neutral pH of 7.0. However, milk contains lactic acid, which is a hydrogen donor or proton donor. If you test milk with litmus paper, youll get a neutral to a slightly acidic response. The pH of Milk Changes As milk sours, its acidity increases. Harmless Lactobacillus bacteria use the lactose in milk as an energy source. The bacteria combine with oxygen to produce lactic acid. Like other acids, lactic acid has a sour taste. Milk from mammalian species other than cattle has a comparable slightly acidic pH. The pH changes slightly depending on whether milk is skim, whole, or evaporated. Colostrum is more acidic than regular milk (less than 6.5 for cows milk).

Interpersonal Relationships And Self Esteem Essay

Interpersonal relationships are something people look for as a part of human nature. As it is the same with self-esteem, people respond to certain situations and act in a certain way based on how much self-esteem they have. In the article, Self-esteem and life satisfaction in adolescents—gender and age as potential moderators, Moksnes, defines â€Å"self-esteem as an individual’s set of thoughts and feeling about his or her own worth† (pg. 2). As humans, we look for ways to boost our self-confidence and a great way to do that is to spend time and depend on the relationships people have with one another. Relationships, whether it be friendships or romantic ones, go hand in hand with self-esteem. Interpersonal relationships and self-esteem have a cause and effect connection. There are different ways that relationships can affect self-esteem, and different ways self-esteem can affect relationships. People can cope with relationships and lack of self-esteem in ways t hat might not always be healthy. Many different influences also play a role in the correlation between relationships and self-esteem. By reviewing current studies on the subject of relationships and self-esteem, researchers are able to demonstrate the correlation between different relationships and self-confidence. The focus of this research is to determine how different types of relationships cause self-esteem to increase or decrease, as well as determine how self-esteem can make or break interpersonal relationships.Show MoreRelatedThe Case For People With Low Self Esteem Essay1595 Words   |  7 PagesIntroduction Given that people derive great satisfaction from interpersonal bonds and experience devastation when intimate relationships end, it may be hard to understand why some people voluntarily withdraw from relationships when things appear to be going well (Mearns, 1991). 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The Rocking Horse Winner free essay sample

â€Å"The Rocking Horse Winner† In the short story, â€Å"The Rocking-Horse Winner,† D. H. Lawrence portrays the main character, Paul, as someone who adopts an abnormal behavioral quirk and takes it to the ultimate extreme. He is the young son of a poor family in England whose members equate luck with money and money with love, consequently Paul has a distorted perception of what is required to be considered successful and also how to find affection. Much of Paul’s perception and consequent behavior can be attributed to his mother, who is a self absorbed spendthrift. Her general coldness and lack of interest imparts in Paul a desperation to find a way to provide her with the money she so obviously desires. He exhibits a great mount of luck in naming winning horses, which he attributes to his superstitious behavior. This abnormal behavior so consumes Paul that it leads to the end of his life in a failed attempt to gain his mother’s love. We will write a custom essay sample on The Rocking Horse Winner or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Paul’s determination to win, his hunger for his mother’s love and the abnormal, self-destructiveness behavior he exhibits are a direct result of his mother’s lack of emotion. Paul’s innocent determination to please his mother is what leads him down the path to his ultimate destruction. Paul’s mother first plants the seeds of this determination through her never-ending references to money, or lack thereof. Due to this repeated refrain, Paul imagines the house echoes his mother’s words by whispering: â€Å"There must be more money! † (Lawrence, page#). His mother attributes the family’s lack of money to their tendency to be unlucky – his father is unlucky at making money and she is unlucky for marrying him – rather than recognizing it is her own spendthrift ways which have put the family in their financial crisis. Paul asserts that he, however, is lucky because God, speaking to him through his rocking horse, has told him so. He attempts to prove this to his mother but feels he must keep his superstitious behavior of riding the rocking horse to determine horse race winners strictly confidential, fearing his mother will make him stop if she learns he is gambling. Only the boy’s uncle and the family gardener are aware that Paul is posting bets on horse races and he exhorts their help in setting up a fund for his mother’s disposal. This, he feels, will surely make her love him. Instead, she answers his question about her birthday present of unexpected money with a â€Å"voice cold and hard and absent† (Lawrence, page#). The money gets spent and Paul sees the fruits of his efforts throughout the house in the form of new furnishings and luxurious items. But still it is not enough. After Paul experiences the thrill of winning thousands of pounds by using the rocking horse as his guide, he then sets the impossible expectation for himself of keeping that luck flowing. He is unable to stop gambling, however, once started, and the thought of placing winning bets and continuing to make more money becomes the consuming factor in his life. His health begins to deteriorate and the voices in the house, rather than be appeased by the sudden availability of funds, increase in intensity, â€Å"like a chorus of frogs on a spring evening† (Lawrence, page#). Paul’s determination and anxiety at leaving the house, and his rocking horse, dictate his refusal to take the seaside holiday his mother has prescribed. He opts, instead, to mount his rocking horse one last time and stay upon its back until he receives the name of the winning horse in the all-important upcoming Derby race. It is apparent that Paul is not really determined to find, or keep, his luck, or to make more money, but instead is determined to do something which will make his mother exhibit love for him. Her attitude is such that she feels her children â€Å"had been thrust upon her and she could not love them† (Lawrence, page#). The existence of her children has created such apprehension that she strives to make up for this lack of love by being overly gentle with them and all the while her anxiety merely increases. Along with this anxiety regarding her emotionless relationship with her children is an additional concern – that of never having enough money to pay for all the things she wishes to buy. Because she dwells so often on her lack of financial resources, Paul’s mother has imbued in the boy the inclination to equate money with love. Consequently, Paul imagines that if only he can give his mother more money she will be able to demonstrate the love for him he so desperately craves. With enough money, Paul feels the house may finally stop it’s whispering, that the family’s creditors will be appeased, and that his mother will finally be happy. This, he imagines, would be the perfect birthday present for his mother. Paul sets a goal for himself of earning enough money from gambling to allow him to unequivocally buy his mother’s love. Unfortunately, Paul’s motivation becomes skewed and eventually forces him to go beyond merely making money for his mother; gambling becomes a compulsion, an obsession. His abnormal behavior becomes more than disturbing; in fact it develops into a self-destructive energy. It is no longer good enough to give his mother a lump sum of five thousand pounds for her birthday; he feels obligated, instead, to give her all that he has earned. His first inclination, to make the rest of his mother’s life worry-free by providing enough money that even she will be unable to spend it all in a short amount of time, soon begins to have additional, adverse effects. Paul’s plan backfires and â€Å"the voices in the house† suddenly go crazy â€Å"like a chorus of frogs on a spring evening† (Lawrence, page#). Paul’s luck seems to be running out and he goes into a frenzy when he finds himself unable to predict the next race’s winner. The boy feels he must push himself, and the rocking horse, harder and harder, faster and faster, until the name of the winning horse is revealed. In a frenzy now, Paul refuses to stop rocking the horse and he eventually does come up with a winning horse, Malabar, but it is his last opportunity to gamble. Paul falls sick and becomes unconscious. Before he dies, he tells his mother, â€Å"Mother, did I ever tell you? I am lucky! † (Lawrence, page#). Paul’s final hope, then, is that his mother will believe in his luck and show him some affection for proving this. The combination of Paul’s incredible determination, his hunger for his mother’s love and his resultant abnormal behavior are portrayed through third person narrative in D. H. Lawrence’s â€Å"The Rocking Horse Winner†. The story affords an eerie depiction of the effect greed, along with a lack of genuine emotion, can have on a family. It also touches on the compulsive behavior of addictive gamblers and how debilitating a removal from the reality of life can be, as said by Paul’s uncle, â€Å"†¦poor devil, he’s best gone out a life where he rides his rocking horse to find a winner† (Lawrence, page#). But all of these negative aspects can be attributed originally to the manner in which the mother raised her children – to worship money and to not expect love and affection. If Paul’s mother had not been so possessed by greed, the tragic consequence of her son’s gambling addiction and subsequent death may never have occurred. When greed for money is used to replace love, tragedy is the end result.

Saturn Motor Case Analysis

The case study, titled â€Å"Saturn Motor Corporation: Innovation in Channel Strategy†, provides an account of the corporation’s history, mission, marketing strategy, and its innovative channel strategy. A closer look at the corporation’s mission statement reveals that the company values customer satisfaction, and attempts to attain competitive efficiencies through the integration of people, technology, and business systems.Advertising We will write a custom case study sample on Saturn Motor Case Analysis specifically for you for only $16.05 $11/page Learn More Saturn Motor Corporation’s marketing strategy is premised on creating a brand through a single-minded focus on how its customers relate to the brand and the company behind it, rather than the product itself, with a view to developing a high level of awareness about the corporation’s products and services among its target market. The author of the case study then discusses Saturn’s innovative channel strategy to demonstrate how the company relates to its dealers or retailers. It is this strategy that forms the basis of the analysis. Analysis From the reading, it is clear that Saturn’s innovative channel marketing strategy is premised on maintaining customer satisfaction, enhancing brand loyalty, developing mutually beneficial distribution relationships with dealers or retailers, and segmenting the market across key geographical areas. It is also clear that the corporation depends on its innovative distributorship system to stay ahead of competition, while strengthening its brand image in its single-minded focus to have customers relate to the products and the company behind these products. Extant literature demonstrates that a company’s distribution channels embody a fundamental portfolio of resources that can be leveraged to not only achieve competitive efficiencies (Banta Corporation 1), but also customer satisfaction, loyalty and return behavior (Epitimehin 62). Consecutively, as has been suggested in the literature that the success of a particular product or service rides on the quality of the channel strategy (QDI Strategies, Inc para. 1), it can be argued that the success of the corporation rides on its channel’s ability to allow retailers the opportunity to make contributions to key decisions affecting them as well as customers.Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Moving on, it is important to analyze how Saturn has been able to maintain high customer satisfaction levels using its innovative channel strategy. Extant literature demonstrates that the channel strategy establishes a strong link between and among partners, leading to a powerful interlocking of strategies which enables the parent organization to have a considerable presence in the market (Vann 6). The interlocking of strategies between and among Saturn’s retailers can be observed in the way they market the brand as a single entity under the Saturn flagship, how they follow the regulations as set out by the Corporation, and how they set uniform performance standards against which they are to be judged. More importantly, the dealers are empowered by the parent company to devise and implement their own unique customer convenience systems and monthly order allotments to fit their individual sales and seasonal supplies. These attributes, as well as the level of dealer independence in decision making, provide the basis by which Saturn’s innovative channel strategy is able to achieve competitive advantage and enhance customer satisfaction. Extant literature demonstrates that â€Å"a thriving channel is a business imperative for any company that wants to scale† (Franklin 1). This author further posits that direct or indirect channels assist companies to reach a wider audience bas e. This attribute is well reflected in the case study in the way dealers of the automobile giant undertake market segmentation across geographical areas to reach a wider customer base. Indeed, dealers have succeeded in grouping customers into segments, each with its own buying behavior and orientation (Epitimehin 63). It is difficult for customers to switch from one dealer to another due to Saturn’s â€Å"no-haggle† policy, which requires that automobile prices be set at one base figure to enhance the image of the corporation’s dealers. Works Cited Banta Corporation 2004, Developing Effective Multi-Channel Marketing Strategies. Web.Advertising We will write a custom case study sample on Saturn Motor Case Analysis specifically for you for only $16.05 $11/page Learn More Epitimehin, Festus M. â€Å"Market Segmentation: A Tool for Improving Customer Satisfaction and Retention in Insurance Service Delivery.† Journal of Emerging T rends in Economics and Management Sciences. 2.1 (2011): 62-67. Web. Franklin, Jacqueline n.d., Channel Strategy and Marketing for the Rest of Us. Web. QDI Strategies, Inc n.d., Channel Marketing Strategies: Does your Channel Marketing Strategy have the Power to Succeed. Web. Vann, Graham 2007, The Evolution of Channel Marketing. Web. This case study on Saturn Motor Case Analysis was written and submitted by user Trey Love to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.